screen-shot-2016-10-16-at-4-18-37-pmJust over a month after their first sale, Know Brainer the thinker’s creamer, won the People’s Choice Award for Best of Show at Coffee Fest, the country’s largest coffee trade show. Know Brainer (, dubbed “the thinker’s creamer,” is a portion-controlled creamer made primarily of organic grass-fed clarified butter and non-GMO MCT oil, a medium chain triglycerides oil boasting health benefits that include improved cognitive function and weight management.

“I created this ketogenic creamer in order to incorporate essential fats into my diet,” said Know Brainer founder and LDEI CO Dame Shari Leidich. “The creamer provides sustained energy for the mind and body and supports ketosis, an essential metabolic process often lacking in our daily regimen.”

screen-shot-2016-10-16-at-4-18-22-pmShari, who 15 years ago was diagnosed with multiple sclerosis, started the company Two Moms in the Raw to help her and others wrestling with health challenges use food to heal. She launched Know Brainer for the same reason. “Food is my medicine,” she said. “ Every bite counts, even creamer in our morning coffee (in my case, morning tea). I have a long history in innovation, research and development, and now am on a mission to make ‘butter coffee’ easily accessible for people seeking a fuel-driven ketogenic creamer.”

Coffee Fest ( in Anaheim, California is the largest trade show for the industry with more than 3,600 attendees and 250 booths. Thousands of products compete for People’s Choice awards, with the Best of Show award representing the highest honor. “Attendees come to Coffee Fest to determine what is new and exciting and will improve their specialty coffee business in the upcoming months, and the new and unique product Know Brainer stood out and grabbed the attention of the masses,” said Erika Lowery, Vice President of Americas’ Coffee & Tea Tradeshows. “Know Brainer, the thinker’s creamer, a first time exhibitor, introduced a new healthy alternative to
power your mind while adding healthy deliciousness to any cup of morning coffee.”

The creamers come in four flavors: French Vanilla, Hazelnut, Mocha and Original, with a manufacturer’s suggested retail price of $1.99 per unit. The creamer does not contain any sugar or artificial flavors. Three of the flavors are also available as lactose and casein free. All products are gluten-free, non-GMO and Kosher. For more information, visit; Get in touch by telephone, 303-475-0456; or email, Follow Know Brainer, the thinker’s creamer, on Facebook, on Instagram, and Twitter.